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This web site hyvee.bluepriority.wellmark.com had the following on the web site, "Open enrollment for medical coverage has ended for 2015." We noticed that the webpage said " If you had a qualifying life event, such as birth of a child, marriage or loss of coverage you may still be eligible to apply for medical coverage." It also said " You may apply for dental-only coverage at any time throughout the year. Once a plan is selected, you will need to contact. Representative or call Customer Service at 800-978-3221 Iowa, or. 800-978-3225 South Dakota to apply. FIND A DOCTOR OR HOSPITAL." The header had Medicare Iowa as the highest ranking optimized keyword. It is followed by Medicare South Dakota, Health insurance Iowa, and Health insurance South Dakota which isn't as ranked as highly as Medicare Iowa. The next words hyvee.bluepriority.wellmark.com used was Wellmark. Blue Cross was included but could not be viewed by web crawlers.